Let’s tackle the ever-elusive question that every email marketer has asked at some point: when is the best time to send an email newsletter? It’s vital to answer this question effectively for your business. After all, let’s say that you’re sending emails to 50,000 people and have a 25% open rate—or ...

You’ve certainly heard of the newest online business model that’s minting 7-figure fortunes: email newsletters. Everywhere you look, there’s a new Forbes or Entrepreneur article detailing the story of a twentysomething newsletter founder who’s now unfathomably successful. Articles like how the 1440 ...

Email may be an old medium for sending messages to subscribers, but it’s never been more relevant than it is now. Its latest iteration is newsletter-style content, where the email is the main attraction. Rather than focusing on getting readers to the next step in a sales funnel, the newsletter is th...

When Tina Nacrelli sent out her first email marketing campaign for her newly launched company, she wasn't sure what to expect. It was for a live webinar by C4CM, the online education company she had recently founded. Would anyone register for an event hosted by a company they had never heard of? Muc...

When Matt Kanner acquired PortsmouthNH.com in 2016, he saw an opportunity to transform how locals and tourists engaged with the Seacoast region's vibrant arts and culture scene. Based on his journalism background and passion for the community, Kanner has grown the site into a go-to resource for ever...

A decade ago, as a college student, Destiny Jones started Matic Cosmetics (originally called Lipmatic) with a simple yet powerful mission: to create high-quality, organic lip glosses that made people feel good - both about how they looked on the outside and who they were on the inside. "I wanted to ...

Today’s consumers crave authenticity and a sense of community. They want to feel seen, heard, and understood. This is especially evident in the explosion of local searches, with queries like "near me" and "where to buy" skyrocketing by over 200% in recent years. Location-specific searches for postco...

In Kelowna, Canada, iNFOnews.ca is known for its quality journalism and dedication to enlightening and engaging its local community. The Challenge iNFOnews.ca faced a challenge in enhancing their newsletter to deepen the connection with their readers. Therefore, IiNFOnews.ca sought a unified solutio...

Keeping your subscribers informed and excited about upcoming events is crucial, but manually compiling details to share can be a hassle. Luckily, there's a simple solution – integrate your Evvnt calendar with your newsletters! In this post, we'll explore how a tool like Evvnt can help you seamlessly...

Creating quality newsletters takes time. You likely spend countless hours manually searching and compiling articles and promotions. But what if you could automate and simplify this process? Letterhead's curation tools empower you to work smarter, not harder, when making newsletters. Here are 5 key f...