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The Complete Guide to Email Newsletter Image Dimensions

The Complete Guide to Email Newsletter Image Dimensions

When it comes to email newsletters, you must nail the dimensions of your images—or risk giving a poor impression of your brand right from the start. Thankfully, tools like Canva and email platforms that can optimize your email images based on screen size have made it easier to get it right. Even wit...

How Often Should You Send a Newsletter?

How Often Should You Send a Newsletter?

Newsletters are fast taking over the email scene, and are becoming one of the most popular types of content on the entire internet. Let’s assume that you’ve picked a niche, ideally something that you enjoy and can write about with some level of expertise. You believe there’s a substantial enough aud...

7 Common Newsletter Business Models: Which Makes Sense for You? 

7 Common Newsletter Business Models: Which Makes Sense for You? 

Email may be an old medium for sending messages to subscribers, but it’s never been more relevant than it is now. Its latest iteration is newsletter-style content, where the email is the main attraction. Rather than focusing on getting readers to the next step in a sales funnel, the newsletter is th...