A publisher managing multiple newsletters by reviewing performance analytics on a laptop.

A Publisher's Guide to Managing Multiple Newsletters

Running a single newsletter is a job. Running a suite of them is a business. When you expand your offerings, you unlock powerful new ways to grow your audience and generate revenue. You can attract niche advertisers, launch premium paid subscriptions, and create a more stable financial foundation fo...

Computer screen displaying a newsletter reporting dashboard for multiple brands.

A Guide to Newsletter Reporting for Multiple Brands

For many, reporting is a chore—a backward-looking task of compiling numbers to see what happened last month. But what if you treated it as your most powerful strategic tool? When you can see all your performance data in one place, you can uncover insights that are invisible when you’re looking at ea...

Laptops displaying business analytics to track the growth of a digital newsletter business.

How to Start a Digital Newsletter Business (and Scale It)

The difference between a newsletter that stays a side project and one that becomes a real asset comes down to one word: systems. Growth and revenue don't happen by accident. They are the result of having a repeatable process for everything you do, from content creation and audience management to mon...

A laptop showing business analytics for a daily email newsletter business model.

5 Profitable Daily Email Newsletter Business Models

Many businesses treat their newsletter as a marketing channel—a way to promote other products or services. But what if the newsletter was the product? This shift in thinking is the foundation of a powerful and profitable media operation. Publications like Morning Brew and The Hustle have proven that...

A laptop and notebook used to create a brand governance plan for a company newsletter.

A Guide to Newsletter Brand Governance

For the teams creating newsletters every day, ambiguity is the enemy of speed and quality. Constantly asking, “Is this the right logo?” or “Does this sound on-brand?” slows down the entire production process and adds unnecessary stress. A great brand strategy shouldn’t feel like a set of restrictive...

A well-organized newsletter production workflow on a laptop, showing best practices for planning and analytics.

9 Newsletter Production Workflow Best Practices

What works for one newsletter often breaks when you try to launch a second, third, or fourth. The manual processes and informal check-ins that got you started can quickly turn into bottlenecks that stifle growth. Scaling your newsletter program without a solid operational foundation leads to burnout...

An email marketing platform dashboard for agencies on a laptop.

Top Email Marketing Platforms for Agencies Compared

Client trust is the foundation of any successful agency. But that trust is fragile. It can be eroded by simple mistakes like sending a campaign to the wrong list, inconsistent branding, or messy reporting that fails to show your true value. Many of these risks stem from using an email tool that wasn...

Posts by:

Bruce Pinchbeck

Bruce is a creative explorer, blending art, entrepreneurship, and technology to create projects that inspire and involve people in surprising ways. A co-founder of Letterhead and Head of Marketing.

See every subscriber’s journey clearly with Activity Log

When engagement dips or delivery questions come up, you need facts, not guesses. Jumping between reports, exports, and ESP dashboards wastes time and rarely gives you the full story. Most teams end up piecing together data from multiple tools, hoping to reconstruct what actually happened. It’s slow, frustrating, and erodes confidence in your metrics. That’s why we built Activity Log to be a single, searchable record of every subscriber interaction.