In Kelowna, Canada, iNFOnews.ca is known for its quality journalism and dedication to enlightening and engaging its local community.

Keeping your subscribers informed and excited about upcoming events is crucial, but manually compiling details to share can be a hassle.

Creating quality newsletters takes time. You likely spend countless hours manually searching and compiling articles and promotions. But what if you could automate and simplify this process?

Choosing the right email platform for your newsletter is a challenging task. With countless options and extensive lists of features,you might find yourself feeling overwhelmed and frustrated. 

Since most platforms provide similar capabilities, how do you decide which fits your needs best? Well, I’ve compiled a list of 7 email newsletter features to prioritize when selecting the right platform for your goals.

Here's what you should look for:

Imagine you're planning a trip to a new city, and you want to make the most of your visit. You'd probably start by looking for information online, reading travel guides, and asking for recommendations from friends who have been there. As you move closer to your travel date, you might receive emails with personalized tips, hotel deals, and local event updates. This process of guiding you through each stage of your journey is similar to what businesses do when integrating newsletters into their customer journey.