Your email header is your first crack at establishing your newsletter’s brand. It’s your chance to show that you're serious, professional, laid back, funny, or whatever else you decide. 

One way that many companies grow and diversify is to acquire or launch new brands. If you’re already running a successful company that delivers news content in Houston, what’s stopping you from doing the same in Austin?

Newsletters are fast taking over the email scene, and are becoming one of the most popular types of content on the entire internet.

If you’ve studied email marketing—or even opened an email—you know that the length of emails can vary tremendously.

Whether you’re creating a newsletter content strategy from scratch or need to spice up your stale emails, we have plenty of ideas for you.

Newsletters come in all shapes and sizes, but perhaps you’re not totally sure what you should include in yours. Some (older) newsletters are often more free-flowing and centered around a single idea.

Let’s tackle the ever-elusive question that every email marketer has asked at some point: when is the best time to send an email newsletter?

You’ve certainly heard of the newest online business model that’s minting 7-figure fortunes: email newsletters. Everywhere you look, there’s a new Forbes or Entrepreneur article detailing the story of a twentysomething newsletter founder who’s now unfathomably successful. 

Marshall Jones has dedicated his career to the ever-changing field of journalism, spending the last 12 years as the managing editor of iNFOnews, an innovative online local news outlet in British Columbia. From one of the company's first hires, Marshall has been pivotal in growing iNFOnews into a trusted source that focuses on delivering the stories that readers care about most.

For Phil Balboni, a self-described "journalist entrepreneur," the mission has always been clear: to help people better understand the world around them. Over the course of his remarkable 57-year career, Balboni has fearlessly ventured into virtually every corner of the media landscape --- from newspapers and broadcasting to cable television and digital media --- with an unwavering commitment to this singular goal.