Keeping your subscribers informed and excited about upcoming events is crucial, but manually compiling details to share can be a hassle.

The decline of third-party cookies is reshaping the digital marketing world, establishing email newsletters as an indispensable tool for targeted marketing.

Gmail and Yahoo, two of the largest email service providers, are set to implement new standards for bulk email senders by 2024. If you use newsletters and email campaigns, these updates might seem daunting.

In our engaging session with Transformation Tech, Christopher Sopher, Letterhead CEO, shared invaluable insights into revolutionizing email newsletters for publishers.

At Letterhead, we believe in creating newsletters that are more than distribution channels. They are standalone products that engage and resonate with readers. Watch the full session or dig into our key takeaways to learn more. 

In the vast and sometimes overwhelming world of digital marketing, email campaigns reign supreme as a tried and true method to connect with customers and increase brand awareness. However, within email campaigns, crafting a top-notch welcome email is crucial for any successful email marketing strategy.

Let's be real, folks, your welcome email sets the tone for your entire relationship with your subscribers. It's your brand's chance to make a great first impression and establish trust. And who doesn't want to make a good first impression? Especially in the world of email, where you're constantly competing for attention in a crowded inbox.

Looking for ways to monetize your newsletter without compromising the quality of its content? Sponsored content may be the way to go. To help you make money from your newsletter without losing your readers' trust, we've put together this article with some tips on incorporating advertiser content.

Ready to monetize your email newsletters? Download our complimentary guide for publishers and learn 4 critical strategies to grow your program and generate results.

Monetizing your email newsletters can feel overwhelming with all the acronyms, metrics, technologies, and trends. But at its core, newsletter monetization is simple: you have the attention of valuable people, and advertisers want a piece of it.

It’s not the Inbox Apocolypse but it will definitely change the game.

Find out how you can be best prepared.

Did you know that the first-ever email marketing blast was sent out in 1978 to 400 people, and resulted in $13 million in sales? Clearly, email has always been a phenomenally lucrative tool for those who know how to use it, and the same holds true today. 

How S. Mitra Kalita Created A Newsletter To Help Her Neighborhood During the Pandemic