7 Best Newsletter Platforms for Publishers

If you’re running a newsletter program, you know the operational headaches are real. Juggling content calendars in spreadsheets, managing ad inventory in a separate tool, and wrestling with clunky editors can make the entire process feel inefficient and scattered. These small points of friction add up, slowing your team down and making it harder to scale. The right technology shouldn't add to your workload; it should remove it. A great newsletter platform for publishers acts as a central hub, bringing your planning, creation, delivery, and monetization into one cohesive system. This article breaks down what to look for so you can finally solve these common roadblocks.

Key Takeaways

• Start with your strategy, not the software: Before you compare platforms, define your goals for revenue, workflow, and growth. This clarity helps you choose a tool that supports your business instead of creating friction.
• Look for a unified workflow platform: To scale efficiently, you need more than an email sender. Select a platform that brings content planning, ad sales, team collaboration, and performance tracking into one central hub.
• Evaluate pricing and support for the long haul: A platform is a long-term partner. Scrutinize how its pricing model will impact your budget as you grow and verify that its customer support is responsive enough to solve business-critical issues quickly.

What Should Publishers Look for in a Newsletter Platform?

Choosing a newsletter platform is more than just picking a tool to send emails—it’s about finding a partner for your business. The right platform doesn’t just get your content from point A to point B; it helps you grow your audience, streamline your workflow, and generate revenue. As you compare options, you’ll find that while many services look similar on the surface, their core strengths can be very different. Some are built for individual creators, while others are designed for the complex needs of a publishing team.

To find the best fit, you need to look past the flashy features and focus on the foundation. Think about where your publication is today and where you want it to be in a few years. The goal is to find a platform that can support your ambitions without creating friction. Let’s break down the key areas you should focus on.

Scalability and Pricing

It’s easy to be drawn in by a free plan, but you need to think long-term. As your audience grows, your costs will, too. Before you commit, map out what you’ll pay at 10,000, 50,000, and 100,000 subscribers. Some platforms charge based on subscriber count, while others take a percentage of your revenue. Consider which model aligns better with your business goals. You should also look for any hidden costs, like overage fees or charges for premium features that are essential for your workflow. A platform that seems cheap now might become a major expense as you scale your newsletter.

Monetization and Growth Tools

Your newsletter is a business, and your platform should treat it like one. Look for built-in features that support your revenue strategy, whether that’s through paid subscriptions, sponsorships, or affiliate marketing. A good platform will make it easy to manage subscribers, run A/B tests, and integrate with ad networks. It should provide the technical foundation and strategic guidance you need to turn your newsletter into a reliable revenue stream. The best tools for newsletter monetization are often integrated directly into the platform, saving you time and technical headaches. Don’t settle for a simple email sender when you can have a true growth engine.

Workflow and Customization

Think about the day-to-day process of creating and sending your newsletter. A clunky interface or a rigid editor can slow down your entire team. Look for a platform that offers a balance of simplicity and control. Can you easily create beautiful, on-brand templates without needing to code? Does it offer collaboration features that allow multiple team members to work on a campaign? The ability to streamline your distribution with templates, reusable content blocks, and approval workflows is essential for any serious publisher. Your platform should reduce your operational burden, not add to it.

Support and Deliverability

When something goes wrong, you need to know you can get help quickly. Evaluate the level of customer support each platform offers. Do they have live chat, email support, or a dedicated account manager? Beyond direct support, look for a comprehensive knowledge base, tutorials, and an active user community. Equally important is the platform’s commitment to deliverability. Your content is only valuable if it reaches the inbox. A platform with a strong reputation and proactive monitoring helps ensure your emails don’t get flagged as spam, protecting your ability to engage your audience.

The Best Newsletter Platforms for Publishers, Reviewed

Choosing the right newsletter platform feels like a huge decision, because it is. It’s the foundation of your publishing operations. The right tool can streamline your workflow and help you grow, while the wrong one can create friction and limit your potential. To help you decide, I’ve broken down seven of the top platforms, highlighting what each one does best and who it’s for.

Letterhead: The All-in-one Platform for Newsletter Operations

If you’re running a newsletter business, not just a newsletter, Letterhead is built for you. It goes beyond sending emails and becomes the operational hub for your entire program. Think of it less as a simple newsletter tool and more as a full-fledged customer relationship management (CRM) platform. It brings everything—planning, building, delivering, tracking, and monetizing—into one place. This is especially powerful for teams managing multiple newsletters, as it provides the workflows and governance needed to scale efficiently. If your monetization strategy involves advertising, paid subscriptions, or selling products, Letterhead provides the integrated tools to manage it all without needing a dozen different point solutions.

Substack: For Building a Community

Substack is incredibly popular for a reason: it makes starting a newsletter and building a community around your writing simple. It’s a great entry point for individual writers who want a free platform to get started and offer paid subscriptions without any upfront cost. The trade-off is that Substack takes a 10% cut of your revenue from paid subscriptions, which can add up quickly as you grow. While it’s an excellent place to test an idea and find your first readers, many successful publishers eventually move off Substack to gain more control over their brand, audience data, and revenue.

Beehiiv: For a Monetization-First Strategy

For publishers focused squarely on growth and revenue, Beehiiv is a powerful contender. It was built by the team behind Morning Brew, so its DNA is rooted in rapid scaling and effective monetization. The platform is packed with strong tools designed to help you grow your audience and earn money. Beyond standard paid subscriptions, Beehiiv offers unique features like "Boosts," which lets you promote other newsletters to your audience for a fee. This monetization-first approach makes it a top choice for creators who are serious about turning their newsletter into a profitable business from day one.

ConvertKit: For Content Creators

ConvertKit has carved out a niche as the go-to platform for content creators—think bloggers, podcasters, and course creators. It’s known for its powerful automation and segmentation features that help you send the right message to the right people. A huge plus is that you can start charging for your newsletter even on the free plan. ConvertKit also makes it easy to sell digital products like e-books or online courses directly to your audience. If your newsletter is part of a broader content ecosystem, ConvertKit provides the tools to connect the dots and monetize your audience in multiple ways.

Ghost: For Professional Publishing

Ghost is a sleek, open-source platform designed for professional publishers who want to build a modern media business. It’s more than just a newsletter tool; it’s a full-featured solution for creating a blog, managing memberships, and sending email newsletters all from one place. Because it’s open-source, you have complete control over the design and functionality, making it incredibly flexible. Ghost is ideal for publishers who want to own their technology stack and build a custom, content-centric business around their brand without being tied to a specific platform’s rules or revenue-sharing models.

MailerLite: For Those on a Budget

If you're just starting out or working with a tight budget, MailerLite is one of the best options available. It’s known for being user-friendly and affordable, with a clean interface that makes it easy to get started. The free plan is particularly generous, allowing you to have up to 1,000 subscribers and send 12,000 emails per month before you need to upgrade. While it may not have all the advanced monetization features of other platforms, it covers all the essentials you need to build your list and send beautiful newsletters without the hefty price tag.

Flodesk: For a Design-Forward Approach

For creators who believe aesthetics are just as important as the words, Flodesk is the clear winner. Its standout feature is its beautiful, intuitive design editor that makes creating visually stunning emails incredibly simple. Unlike other platforms that can feel clunky, Flodesk prioritizes a seamless user experience, offering templates that look polished and professional right out of the box. If your brand is highly visual and you want your newsletter to reflect a strong design sensibility, Flodesk gives you the tools to create emails that truly stand out in a crowded inbox, without needing any coding or design skills.

How to Compare Platform Pricing Models

Choosing a newsletter platform is a lot like signing a lease—you need to read the fine print before you commit. Pricing models can seem straightforward at first glance, but they often have nuances that can significantly impact your budget and profitability as you grow. It’s not just about the monthly fee; it’s about understanding how the platform’s pricing structure aligns with your business goals.

Some platforms charge based on how many subscribers you have, while others take a cut of your revenue. Some offer tempting free plans that come with hidden limitations. Before you make a decision, it’s crucial to map out your growth projections and monetization strategy. A model that works for a small, free newsletter might become a major expense once you introduce paid subscriptions or scale your audience. Let’s break down the most common pricing structures so you can find the one that makes the most sense for your publishing business.

Free vs. Paid: What Do You Really Get?

Many platforms offer free plans, and they can be a fantastic starting point for new publishers testing an idea. They let you get a feel for the interface and build an initial audience without any upfront investment. However, it's important to understand the trade-offs. Free plans almost always come with limitations, such as a cap on subscribers, restricted access to advanced features like A/B testing or automation, and mandatory platform branding on your emails.

As your audience grows, you’ll likely need to transition to a paid plan to access the tools and support necessary for scaling your newsletter. Think of the free plan as a trial run. It’s great for validation, but a paid plan is an investment in your growth, giving you the professional-grade features you need to truly manage your newsletter as a business.

Subscriber Count vs. Revenue Share: Which Is Better?

This is one of the biggest decisions you’ll make when comparing platforms. With subscriber-based pricing, you pay a set fee based on the size of your list. This model is predictable and easy to budget for, but costs will climb as your audience grows. On the other hand, a revenue-share model means the platform takes a percentage of the money you earn from paid subscriptions, typically around 10%. This can be appealing when you’re starting out because you don’t pay until you make money.

The best choice depends entirely on your newsletter monetization strategy. If you plan to rely heavily on paid subscriptions, that 10% revenue share can become a substantial sum over time. In that case, a predictable subscriber-based fee might be more cost-effective in the long run.

Watch Out for Hidden Costs as You Scale

The price you see on a platform’s homepage isn’t always the full story. As your newsletter operation becomes more sophisticated, you might run into costs you didn't anticipate. It’s important to ask how much it will cost as your audience gets bigger. Some platforms have steep price jumps once you cross certain subscriber thresholds, which can catch you by surprise and strain your budget.

Beyond subscriber counts, look for other potential fees. Do you have to pay extra for API access, priority customer support, or removing the platform’s branding? Does the platform charge transaction fees on top of its revenue share for paid subscriptions? Dig into the pricing details and plan for your future needs. A platform that seems cheap today could become expensive tomorrow if its pricing model doesn’t scale with your business.

Must-Have Features for Any Publisher

When you’re comparing newsletter platforms, it’s easy to get distracted by flashy features that sound impressive but don’t actually move the needle for your business. The truth is, a successful newsletter operation isn’t built on bells and whistles—it’s built on a solid foundation of core functionalities that help you create, deliver, and grow efficiently. Before you commit to a platform, you need to make sure it masters the essentials. Think of it like building a house: you wouldn’t pick out curtains before you’ve confirmed the foundation is solid.

The right platform should act as a central hub for your entire newsletter business, not just a tool for sending emails. It needs to support your workflow from the first draft to the final performance report. This means having robust tools for content creation, smart ways to manage and understand your audience, clear analytics to track your progress, and automation to handle the repetitive tasks that eat up your time. These four pillars are non-negotiable. Without them, you’ll find yourself patching together different services, creating a clunky and inefficient system that makes it harder to scale. A platform that excels in these key areas gives you the freedom to focus on what you do best: creating valuable content for your readers.

Tools for Creating and Designing Your Newsletter

Your newsletter’s design is the first impression you make in a subscriber’s inbox. A great platform gives you the flexibility to create something that looks professional and aligns with your brand, without requiring a degree in computer science. Look for an intuitive editor, whether it’s a drag-and-drop builder or a more streamlined template system. The key is that it should be easy to use and produce consistent results. Platforms offer different levels of customization, so consider how much control you need. Can you easily change fonts and colors, add your logo, and create reusable content blocks? The goal is to find a tool that makes the newsletter creation process feel effortless, not like a technical chore.

How to Manage and Segment Your Audience

Your email list is one of your most valuable assets, and how you manage it can make or break your growth. A simple list of contacts isn’t enough. You need powerful tools to organize and understand your subscribers. This is where segmentation comes in. The ability to group your audience based on their interests, engagement level, or subscription status allows you to send highly relevant content. For example, you can send a special offer to your most engaged readers or a welcome series to new subscribers. This targeted approach not only improves your engagement rates but is also essential for monetization. A platform with strong audience segmentation features directly supports your ability to run paid subscriptions or targeted ad campaigns effectively.

Tracking Your Performance with Analytics

You can’t improve what you don’t measure. Clear, actionable analytics are essential for understanding what’s working and what isn’t. Your platform’s dashboard should give you an at-a-glance view of your most important metrics, including open rates, click-through rates (CTR), and unsubscribe rates. But don’t stop there. The best platforms allow you to dig deeper. For instance, you should be able to see which links are getting the most clicks or compare the performance of different subject lines. By regularly analyzing your email marketing metrics, you can make data-driven decisions to refine your content strategy, improve engagement, and ultimately grow your readership.

Automating Your Workflows

As your newsletter grows, so do the administrative tasks. Automation is the key to scaling your operations without burning out. A good platform will help you automate repetitive tasks so you can focus on high-impact work. This can be as simple as a welcome email that goes out to every new subscriber or as complex as a multi-part re-engagement campaign for readers who have become inactive. Look for features that allow you to set up automated “if this, then that” workflows. For publishers managing multiple newsletters or working with a team, features like content approval queues and automated scheduling are game-changers for maintaining a consistent and efficient workflow.

How to Monetize Your Newsletter: A Platform Comparison

Turning your newsletter into a revenue stream is a major milestone for any publisher. But the path you take to monetization depends heavily on the platform you choose. Some tools are built specifically for paid subscriptions, while others offer more flexibility for advertising and sponsorships. The right choice for you comes down to your business model, your audience, and how much control you want over your earnings.

Different platforms support different newsletter monetization strategies, from selling premium ad space to offering exclusive content for paying members. As you compare your options, think about your long-term goals. Are you building a media brand funded by advertisers, or a tight-knit community supported by readers? The platform you select should not only facilitate your current plan but also give you room to grow and adapt. Let's break down the key ways platforms handle monetization so you can find the perfect fit.

Managing Paid Subscriptions

If you plan to launch a paid newsletter, the platform you choose must provide a seamless subscription experience for your readers. When someone decides to pay for your content, any friction in the sign-up or payment process can cause them to abandon their cart. Look for platforms with built-in payment processing, easy-to-manage subscription tiers, and a simple portal where subscribers can update their information. Some tools, like Ghost, are full-fledged content management systems that integrate paid subscriptions directly into your website, creating a unified experience for your audience from day one.

Integrating Ads and Sponsorships

For many publishers, advertising is the primary revenue driver. Your platform should make it easy to manage your ad inventory, whether you're selling sponsorships directly to brands or using a programmatic ad network. The best tools allow you to insert ad units into your templates, track performance, and manage relationships with partners. Beyond simple banner ads, consider platforms that support sponsored content that adds genuine value for your readers. This approach helps you generate revenue while maintaining the trust and engagement of your audience.

Understanding Revenue Share vs. Direct Payments

When it comes to getting paid, platforms generally fall into two camps: revenue share or direct payments. Revenue share models, popularized by platforms like Substack, are often free to start but take a percentage of every dollar you earn from paid subscriptions. This can be a great way to get started with minimal upfront cost. On the other hand, many platforms charge a flat monthly or annual fee, allowing you to keep all the revenue you generate. While this requires an initial investment, it can be far more profitable as your publication scales.

Weighing the Pros and Cons of Each Platform

Choosing a newsletter platform feels a lot like signing a lease. You’re committing to a space where you’ll build your business, so you want to make sure it’s the right fit for the long haul. It’s not just about the shiny features listed on the pricing page; it’s about how the platform will support your daily operations, your team’s workflow, and your growth strategy. The best platform for a solo creator might not work for a publisher managing a dozen newsletters, and that’s okay.

To make the right choice, you need to look beyond the marketing copy and consider three practical aspects: how easy it is to get started, how much control you have over your brand’s look and feel, and what kind of help is available when you hit a snag. These factors will determine whether your platform becomes a seamless part of your workflow or a constant source of friction. Let’s break down what you should be looking for in each of these areas.

Ease of Use and Getting Started

Your newsletter platform should simplify your work, not add another layer of complexity. The best tools feel intuitive from the moment you log in, allowing your team to plan, build, and send campaigns without a steep learning curve. Think about your team’s technical skills. Are you comfortable with code, or do you need a drag-and-drop editor that anyone can use? Some platforms are designed for simplicity, while others offer more advanced features that require more expertise.

The right tool provides more than just a technical foundation; it should offer the strategic guidance you need to grow. Look for a platform that streamlines the entire process, from content creation to performance tracking, so you can focus on what matters: creating great content and building a loyal audience.

How Much Can You Customize Your Design?

Your newsletter is a direct reflection of your brand, and its design should be consistent with your website and other marketing materials. Newsletter platforms offer different levels of customization. Some provide clean, simple templates that are easy to use but offer limited flexibility. Others give you full control over the HTML and CSS, allowing you to create a completely bespoke design.

Platforms with powerful editors, like Ghost, let you easily add rich media like images, galleries, and embeds to create a more dynamic reading experience. Consider how important pixel-perfect branding is for your publication. If you need complete design control, look for a platform that offers robust customization options. If speed and simplicity are your priorities, a template-based editor might be a better fit.

The Quality of Support and Learning Tools

When you’re on a deadline and a technical issue pops up, responsive and helpful customer support is invaluable. In fact, for many businesses, the quality of customer support is the most important factor when choosing a new platform. Before you commit, investigate what kind of support is offered. Is there live chat, email support, or a dedicated account manager?

Beyond direct support, look for comprehensive learning resources. A good platform will have a detailed knowledge base, video tutorials, and maybe even a community forum where you can learn from other publishers. Strong onboarding and training materials are also crucial for getting your team up to speed quickly. This support system is what helps you turn your newsletter into a reliable revenue stream, ensuring you have the help you need to succeed.

Why Good Customer Support Matters

It’s easy to get caught up in comparing feature lists and pricing models, but the quality of the support team behind the software can be the deciding factor in your success. Think of it this way: your newsletter is a critical part of your business. When something goes wrong—a template breaks, an integration fails, or you have a question about deliverability—you can’t afford to wait days for a generic, unhelpful response. That delay can cost you revenue, subscribers, and credibility.

Even the most intuitive platform will have a learning curve, and your needs will evolve as you grow. Having a responsive, knowledgeable support team is like having an insurance policy for your newsletter operations. They’re the people who will help you troubleshoot urgent issues, understand complex analytics, and get the most out of the platform’s features. A great platform doesn’t just provide software; it provides a partnership. This means having a team that understands the unique challenges of publishing and is invested in helping you solve them, not just closing a ticket. Before you commit, ask about their support structure—it’s just as important as any feature on their pricing page.

Getting Help When You Need It

When you’re on a tight deadline, the last thing you want is to be stuck waiting for help. For many publishers, the quality of customer support is the single most important factor when choosing a new platform—often ranking higher than specific features or even price. According to research from CMSWire, support quality is a top consideration for tech buyers. Look for platforms that offer clear service-level agreements (SLAs) and multiple ways to get in touch, like live chat or a dedicated email address. The best support teams are staffed by experts who understand the publishing world and can offer practical solutions, not just links to a help doc.

Access to Guides and Community Support

While direct support is crucial for urgent problems, a strong library of self-service resources is just as valuable for day-to-day questions. Many platforms provide comprehensive guides, video tutorials, and community forums where you can find answers on your own time. A well-organized knowledge base can be your go-to for learning a new feature or troubleshooting a minor issue without having to file a support ticket. An active community forum is also a great sign, as it shows the platform has an engaged user base that you can learn from and share ideas with.

What to Expect from Onboarding and Training

Switching to a new platform is a significant undertaking, and a good provider won't just hand you the keys and wish you luck. A structured onboarding process is essential for getting your team up and running efficiently. Many top-tier platforms offer dedicated onboarding and training sessions to guide you through setup, migration, and key workflows. This initial support ensures you’re using the tool correctly from the start, helping you avoid common mistakes and get the most value out of your investment. Look for a platform that is clearly invested in your success from day one.

Common Roadblocks Publishers Face (And How to Avoid Them)

Running a successful newsletter program is about more than just writing. Behind every send is a system, and if that system has cracks, you’ll feel it. From technical glitches that tank your open rates to chaotic workflows that lead to burnout, publishers often hit the same walls as they grow. The key isn’t just working harder, but having the right foundation in place. Let’s walk through the most common hurdles and how a solid newsletter platform helps you clear them.

Solving Deliverability and Tech Problems

Nothing is more frustrating than a newsletter landing in the spam folder. Technical issues like poor deliverability or inconsistent formatting can undermine all your hard work. As you scale, maintaining quality control becomes even more complex. A stray line of code or a broken image looks unprofessional. The right platform acts as your technical co-pilot, handling the complex email deliverability infrastructure for you. It ensures your newsletters look perfect in every inbox, so you can focus on content, not code.

Keeping Your Audience Engaged

The inbox is a competitive space. Keeping subscribers opening your emails week after week is a huge challenge, and a generic approach rarely works long-term. To keep readers invested, you need to understand what they care about and give them more of it. This is where data becomes your best friend. A platform with robust analytics helps you see what topics perform best and allows you to segment your audience for targeted content. This makes readers feel seen and understood, which is the secret to long-term loyalty.

Organizing Your Content and Workflow

As your newsletter program grows, so does the complexity. Juggling content calendars in spreadsheets and ad inventory in another tool creates friction and mistakes. This scattered workflow is inefficient and doesn’t scale. You need a single source of truth. An integrated platform brings your entire newsletter workflow under one roof—planning, sponsorships, approvals, and scheduling. This streamlines operations, reduces errors, and frees up your team to focus on creating amazing content.

How to Choose the Right Platform for Your Goals

With so many options on the market, it’s easy to get overwhelmed. But here’s the secret: there is no single “best” newsletter platform. The right choice is the one that best fits your budget, your team’s workflow, and your specific goals for growth and revenue. Instead of looking for a one-size-fits-all solution, your first step should be to get clear on what you actually need a platform to do for you.

Answering a few key questions will give you a personalized scorecard to measure each platform against. This clarity will help you cut through the marketing noise and confidently choose a partner that can support your vision, not just for today, but for years to come. Think of this as creating the job description before you start interviewing candidates.

Key Questions to Guide Your Decision

Before you even look at a pricing page, sit down with your team and work through these questions. Your answers will become the foundation of your decision-making process.

What is your primary monetization strategy?

How you plan to make money directly influences the features you’ll need. If your main goal is driving paid subscriptions, you’ll want a platform with robust paywall and subscription management tools. If you rely on advertising and sponsorships, you’ll need features that help you manage ad inventory and report performance to partners. Aligning your platform with your monetization strategy from the start will save you countless headaches down the road.

How complex are your operations?

Are you a solo writer, or are you a publisher managing a team of writers, editors, and ad salespeople across multiple newsletters? A single creator might prioritize simplicity and ease of use. A larger team, however, needs a platform built for collaboration. Look for features like user roles and permissions, content approval workflows, and a centralized dashboard to keep everyone on the same page. The right tool should reduce friction, not create more of it.

What does your growth plan look like?

The platform that works for you at 1,000 subscribers might not be the one you need at 100,000. Think about your goals for the next one to three years. How will the platform’s pricing model affect your profitability as you scale? Does it have the advanced segmentation and automation features you’ll eventually need to manage a larger, more diverse audience? Choosing a platform that can grow with your business is crucial for long-term success.

What level of support and guidance do you need?

When your newsletter is a core part of your business, you can’t afford to have things break. Consider the level of customer support each platform offers. Do you need access to a real person who can help you solve technical issues quickly? Beyond troubleshooting, some platforms also offer strategic guidance and a community of fellow publishers. This support system can be invaluable for handling challenges and finding new opportunities for growth.

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Frequently Asked Questions

What's the biggest mistake publishers make when choosing a platform? The most common mistake is choosing a platform that only sends emails instead of one that helps you run a business. It’s easy to focus on the editor and templates, but publishers often overlook the operational side. Think about your entire workflow, from planning content and managing advertisers to analyzing performance. A platform that supports your business model, whether that's through subscriptions or sponsorships, will save you from having to patch together multiple tools later on.

I'm just starting out. Should I choose a free platform? Free plans are a great way to test an idea and build your initial audience without any financial risk. However, it's important to see them as a starting point, not a permanent solution. Most free plans have limitations on subscribers, features, and branding. Before you commit, look at what it will cost to upgrade once you outgrow the free tier. A platform that seems free now might have a pricing structure that becomes very expensive as your list grows.

When should I consider moving away from a simple, creator-focused tool like Substack? You'll know it's time to switch when you feel limited by the platform's features. This often happens when you want more control over your brand's design, need to integrate a more complex advertising strategy, or want to own your audience data without a middleman. If your operations involve a team of writers and editors, you'll also need a platform with collaboration and approval workflows, which simpler tools typically don't offer.

How can I tell if a platform's pricing model is right for my business? It comes down to how you plan to make money. If your primary revenue stream will be paid subscriptions, a platform that takes a percentage of your revenue might feel painless at first but can become a huge expense over time. In that case, a predictable monthly fee based on your subscriber count might be more cost-effective. Map out your financial projections for the next year to see which model aligns better with your growth plans.

My team manages several different newsletters. What's the most important feature for us? For teams managing multiple publications, a centralized dashboard is non-negotiable. You need a single place to oversee everything without constantly switching between accounts. Look for features designed for collaboration, such as user roles and permissions, shared templates and content blocks, and a streamlined approval process. The right platform will bring order to your operations and make it easier for everyone to stay on the same page.