The Client: Techstars, a global startup accelerator, is dedicated to helping entrepreneurs succeed. With hundreds of newsletters to manage, they needed a platform to reduce errors, streamline the process, and fit within their budget. Enter Letterhead. By providing Techstars with a personalized newsletter experience tailored to each curator, Letterhead has empowered them to keep up with their growing global subscriber list, resulting in increased open and click-through rates.
The Challenge: Techstars faced the challenge of managing newsletters sent to their remote subscribers. Their custom-built platform was difficult to maintain and lacked the necessary features. With a strict budget, Techstars needed a platform that would enable them to send personalized newsletters, track subscribers and engagement, and scale with their growing subscriber list and number of newsletters.
The Solution: Letterhead provided Techstars with a customizable email newsletter platform that met their needs and budget. The platform included personalized newsletters, a dashboard to view all newsletters, global promotions, and a suitable pricing model. Techstars also received custom templates and exceptional customer support.
As Techstars' needs changed and grew, Letterhead continued introducing new features and capabilities to ensure Techstars could hit its goals. This ensured Techstars to stay ahead of the game and focus on their core mission of fostering a global community of entrepreneurs, rather than worrying about the technical aspects of their newsletter operations.
The Results: Techstars achieved numerous benefits by using Letterhead, including streamlined newsletter processes, reduced errors, and time saved through accessible statistics and newsletter health insights. Letterhead's pricing model enabled Techstars to scale operations within their budget, while the platform's flexibility and creativity allowed them to create personalized newsletters for their readers.
Testimonial/Quote: "Letterhead has been an invaluable resource for us. Not only did it meet our budget needs, but it also enabled us to create personalized, creative newsletters that made our brand stand out. The customer support team was always available to help us with any issue or question, and their flexible platform allowed us to grow and adapt as our subscriber list and needs changed."
Conclusion: Letterhead has effectively empowered Techstars to manage their global newsletter and brand publishing operations. By providing personalized newsletters, scalability, and a budget-friendly pricing model, Letterhead has helped Techstars focus on fostering a global community of entrepreneurs. Get in touch today to learn more about how Letterhead can help your business.